Pay Per Click (PPC) Management Services

PPC advertising is one of the most effortless ways to be seen on the top of search engine results for relevant keywords. As well as search, PPC lets you appear in display ads for users searching for a service similar to yours, retarget people who've already visited your website, or be visible on YouTube by showing your message to millions of people. The results are instant, and within minutes you can already be in top positions.

Google AdWords

Google is the world's largest advertising provider. We've found that search ads have the highest conversion rates as you target people who are searching directly for your offer. Even if you already have a strong organic presence, the power of PPC can help you test marketing decisions quickly. If you're focused upon branding, display ads can be essential for increasing brand awareness.

Bing Ads

Not all searches happen on Google: Bing owns over 20% of US search since it's the default search engine on new Windows machines. And it accounts for around 9% of searches worldwide. Even if it has a lower conversion rate, the cost-per-click can be much less than Google. That's why we think that Bing Ads is a great secondary channel for your online advertising.

YouTube Ads

Our video campaigns have garnered millions of views, and our extensive experience in producing videos throughout the world (on every continent...except Antarctica!) We're certified with Google Video Ads, and we can help you achieve goals to get more visibility through YouTube Video Ads. Our campaigns are designed to attract the most targeted and suitable audience.

Facebook Ads

As the most popular social media platform, it'd be a mistake to ignore all those people liking cute sloth pictures. Use it as a platform to spread your message to a larger audience, growing your social presence & engaging with your brand. To learn more about how we work with Facebook Ads, read our case study explaining how we’ve achieved $0.09 cost-per-engagement.

Yandex.Direct

With over 100 million active users, the Russian-speaking market is one of the fastest-growing search markets. If you target Slavophone countries, you should definitely consider working with Yandex. This search engine has over 65% market share in the Russian-speaking market. At Discosloth, we have a native Russian speaker set up the campaigns and translate your marketing message.

Google Shopping

A highly-engaged channel for retailers, integrating your product feed into Google Shopping can be a profitable & scalable method to increase ecommerce sales. We help set up Merchant Center accounts, integrate your products, and set up your ad campaign to promote your products to searching customers across the world.

Clear & Straightforward Pricing

We're always upfront with pricing. We charge flat-rate setup fees. No contracts, just month by month. We track performance & recommend optimization strategies to get the most out of your PPC.

Monthly Consulting & Reports

Part of our PPC management service are monthly calls to discuss your campaign performance. This includes keyword research, negative keyword research, and performance analysis to refine your campaign.

Transparency: You Own Your Account

We believe our clients should retain full ownership and control of their PPC accounts. You have full visibility! We provide detailed monthly analytics, conversion tracking, and performance reports.

Management and Optimization

If you're new to paid advertising, one of the most important things to keep in mind is that just setting up your campaigns won't give you the best results. You should always keep an eye on your campaigns in order to ensure you aren't burning through your ad spend. When you set up your campaign for the first time, you won't have any data on which search terms and budget will produce the most sales while preserving a high ROI. Discosloth offers a monthly optimization and management service for ongoing pay-per-click campaigns.

Pay-per-click advertising means nothing if you're not looking at the data, and not optimizing based upon results. We provide you with live reports that visualize your performance, understand your spending, and see the keywords you're ranking for. This helps you understand what drives your sales, which campaigns perform best, and explain what we're doing to improve your results.

Even if you have a strong SEO strategy, pay-per-click marketing helps you test your market, discover the best performing keywords, test your product and message in a faster way, and save you time & money for the long term. It takes a lot of hard work and research to find the right keywords that will get you the best ROI. In many campaigns we've inherited from clients, we find that sometimes only 30% of keywords are driving 90% of the sales. Tracking and analysis helps you discover which keywords aren't performing (even if they seem to be relevant) and optimize your campaign for a lower CPC (cost-per-click) and achieve higher conversion rates. Remarketing through display campaigns drives great results, as you're focusing upon people who've already visited your website and expressed interest in your product. It's a great way to boost ROI for both Facebook Ads and Google AdWords. We help you set up your campaign and define variables like targeting specific sites, click tracking, and user engagement.

See Our Marketing Process

Schedule a quick chat to improve your digital presence.

If you already have a PPC campaign, but you think you can get a better ROI from it, contact us for a PPC audit. We'll tell you which issues you have, what should be addressed, and what results you can expect out of your campaign. If you want to enter the paid advertising world, but don't know where to start, contact us to find out how Discosloth can help you increase performance with PPC (pay-per-click) solutions.