PPC Case Studies
We’ve collected a sampling of case studies below. For a better understanding of how Discosloth approaches PPC strategy, we recommend reading our textbook Becoming A Digital Marketer, or our free Beginner’s Guide To PPC.
Changes in the way we approach profitable Google Ads campaigns
My Google Ads journey started over 10 years ago – which is a short time in life, and a very long time in digital advertising. The knowledge I accumulated over…
Predictions on Google’s predictive user-based targeting
The original beauty of Google Ads was that you could target intent-based searches…and you could do it without knowing anything about the person searching. The searcher’s private information did not…
Increasing E-Commerce Store Revenue by 1100% in 3 Years
In 2018, we onboarded a client that sold high-end audio equipment & home cinema systems. This luxury market was booming, and the client wanted to gain more sales and revenue…
Google Ads: Increasing Admissions For Assisted Living Facilities
In the world of long term care and assisted living facilities, a unique opportunity exists for the adoption of new marketing strategies. We’re all familiar with how labor-intensive the traditional…
Google Search: 0 to 100,000 visitors from scratch, without building backlinks!
This case study was originally published in 3 parts, with incremental updates coming along in the course of a year. Now that our site is chugging along nicely, I thought…